09 May Zac Efron for Hugo Iced Interview + Giveaway
To celebrate the launch of Hugo Boss’s new fragrance Hugo Iced, we were given the amazing opportunity to interview its ambassador Zac Efron via Google Hangout! This marks Efron’s fragrance campaign debut, and Efron represents the fashion house’s perception of the young, opportunistic millennial generation. The cologne, which carries with it a “Your Time is Now” slogan, is dynamic, fresh and daring – encapsulating everything a “You-Only-Live-Once”-believing millennial would champion.
Read on for our interview with Zac Efron, and read on to the end to find out how you can win yourself a set of Hugo Iced fragrance!
Andrea: How do you feel about your first campaign with Hugo Boss?
Zac: So far, the experience has been pretty amazing. We have a lot fun, travelling a lot and we’re promoting a great message along with the fragrance. So, it’s really exciting. Hugo is just kind of the best so it’s an honor for me to work with them.
Andrea: What was the main motivation behind this collaboration?
Zac: I think “Your Time Is Now” applied [to me]. I was finally ready to take the step [fronting a fashion campaign] and I also was very into the message it wanted to spread with this fragrance. I feel that being in the public eye as I am as an actor; it’s a great way to utilise social media, so I’m still learning how to get a great message out to our generation to take that first step and remember that your time is now.
Andrea: Are there any similar characteristics between you and the Hugo Man?
Zac: I hope so. I think that the Hugo Man is adventurous and fun-loving. I think he’s somebody who’s not afraid to try new things and have fun in life, and still smell good at the same time.
Andrea: You are the millennial icon and have interacted with many people from our generation. What do you feel are the qualities millennials need to have in order to succeed in life?
Zac: I don’t know if I have the answer to that because I’m a millennial. I think [it’s] just believing in yourself I think there’s a lot of things that we can collectively do as a group, [when we] band together and unify. We also have to take charge of our lives and remember that you only have one life to live. I mean this is your time, this is it . Don’t wait and don’t procrastinate. Your time is now. Shoot for the moon. Reach for your dreams. Follow your dreams. [Most importantly], have fun.
Andrea: Who would would consider a millennial icon or trailblazer of our time?
Zac: Chance The Rapper is a really good example of somebody who’s done a lot with a little. I mean, he’s won like 7 Grammys with his new label. He’s kind of a prodigy. I like his message [in his songs].
Andrea: We just have one last request. Do you have anything to say to your Singaporean fans?
Zac: To my fans in Singapore, I can’t wait to visit and see you. Peace, love and I’ll see you soon. And your time is now.
( Closed )
Thank you everyone for participating in the giveaway!
Congratulations to Hayden, Lim Qi En & Kok Xian!
An email will be sent to you shortly!
Giveaway time! To commemorate the release of Hugo Iced, we’re giving 3 sets of the fragrance away!
Simply leave a comment with your Name, Age, Email Address, and tell us what being a millennial to you.